Kevin Broadway

About Kevin Broadway

I build campaigns that move culture.With over seven years in the entertainment industry, I specialize in integrated marketing, brand marketing, and content marketing — developing partnerships and campaigns that drive awareness across every platform audiences use today — linear, streaming, digital, social, AVOD, SVOD, FAST, and experiential. Currently at AMC Networks, I lead the strategy, development, and execution of 360 marketing and co-branded campaigns across the full AMCN portfolio, collaborating closely with development and programming teams to identify revenue opportunities and deliver data-driven results.My work spans campaign management, strategic partnerships, and cross-functional alignment — connecting brands with critically acclaimed content at every stage of the marketing funnel, from awareness to conversion.Some of my most recognized work came during my time at Warner Bros. Discovery, where I led global brand marketing campaigns for WB Theatrical, HBO Max and WB TV— spanning paid, organic, digital, and out-of-home activations. That work includes the Bronze Clio Award-winning social teaser for Peacemaker, a Max original series.Outside the office, I\'ve been a longtime Sundance Film Festival contributor — earning Volunteer of the Year honors twice — and am an active member of the Television Academy of Arts and Sciences.MBA, Auburn University. BS in Arts, Entertainment & Media Management, University of Central Florida. h••••@kevinbroadway.com | kevinbroadway.com

Experience

1. Manager, Integrated Marketing and Content Sales

   AMC Global Media

   Jul 2023 — Present · Los Angeles, CA, US

   Lead strategy, development, and execution of 360 partnership campaigns across all AMCN platforms — linear, streaming, digital, social, AVOD, SVOD, FAST, and experiential.• Collaborate with scripted and unscripted development and programming teams to identify in-show product integration opportunities and drive revenue generation.• Craft customized partnership strategies across AMC, IFC Films, Shudder, and Acorn TV to foster brand consistency, subscriber growth, and shared business objectives.• Support global content sales marketing and international partner marketing across the full AMCN portfolio.

Education

• Auburn University

  Master of Business Administration - MBA, Business Administration and Management, General

• University of Central Florida

  Bachelor of Science - BS, Arts, Entertainment, and Media Management

Skills

• Paid and Organic Social Media
• Adobe Creative Suite
• Time Management
• Customer Service
• Social Networking
• Photography
• Powerpoint
• Microsoft Excel
• Google Drive
• Teamwork
• Microsoft Word
• Retail
• Adobe Photoshop
• Digital Media
• Lightroom
• Digital Marketing
• Social Media
• Google Analytics
• Videography
• Final Cut Pro
• Microsoft Office
• Sales