Krupesh Haria

About Krupesh Haria

Hi, I\'m Krupesh, a growth marketer, helping businesses grow by increasing their sales via performance marketing - Currently learning AI AutomationsIt\'s been more than 14 years since I started my career as a digital marketingWorked with startups right from ideation stage / day 1 and helping them grow \"From Zero to One\"My first digital journey started back in 2011 as a Search Engine Optimization (SEO) where I helped small and medium size brands increase their businesses and sales organicallyThe field of SEO was interesting to me. I eventually started learning other areas of Digital marketing i.e paid media, paid social media, marketing automations on my ownIn 2015, I decided to start my journey as an entrepreneur - I built my website TotalMadness.in and started selling tshirts online. During this time I learned the hard and fast rules of business - jumped into the pool by myself right from manufacturing a t-shirt to selling it online. I had to close it down eventually. MADE A HUGE PROFIT THOUGH!In 2016, I joined a digital marketing agency Briefkase, where I mastered my skills in SEO and other areas of Digital marketing.In 2019, I moved to another digital agency White Rivers Media heading the SEO team.In 2021, I started leaning about Web 3.0 and how to market products & servicesTill now I have been a digital marketing consultant to over 100 startups & SME\'s, helping them to find new customers through Organic & Paid mediumDesigning & Implementing Top, middle & bottom funnel marketing strategiesCase study worth of work for most of the projects I have worked on.I specialize in marketing both B2B & B2C domains. Business in SaaS, BFSI, Web 3.0, Healthcare, eCommerce, Fintech are my core expertise for performance marketing.I have been associated with various digital marketing training institutes for teaching Digital Marketing.Here are some highlights of my career: Over 14 years of experience in building marketing campaigns from scratch across different verticals. Heading the SEO & Analytics department and acquiring new businesses Team & Process Management Designing & implementing Marketing Automations flow Devising & implementing SEO strategies for International, National and Local Good understanding of various web & web 3.0 technologies, currently learning AI Automations & tools Knowledge of various tools like GA4, Google Tag Manager, Google Ads, Google Search Console, Semrush, Ahref, Marketing Automation tools. Strong marketing professional with a MBA focused in Marketing from Welingkar Institute of Management.

Experience

1. Marketing

   UPTIQ

   Feb 2025 — Present

Education

• Shri Vile Parle Kelavani Mandals Usha Pravin Gandhi College of Management, Bhaktivedant Swami Marg, Juhu Scheme, Vile Parle West, Mumbai - 400056

  Bsc-IT, Information technology

  2009 — 2011

• Welingkar Institute of Management

  Master of Business Administration (M.B.A.), Marketing

  2014 — 2017