Krunal Desai
Category Lead @ Prime Video & Amazon MGM Studios | Platform Expansion & Partner Scaling.
- Role
- Senior Partner Launch Manager - Category Lead at Prime Video & Amazon MGM Studios
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Krunal Desai
I work at the intersection of platform growth, partner ecosystems, and execution at scale.In my current role as Senior Partner Launch Manager at Amazon Prime Video, I focus on launching and scaling partner-led initiatives — translating strategy into operational reality across complex, multi-stakeholder environments.Over the years, I’ve seen that most growth and partnership initiatives don’t fail because of ambition or ideas. They fail when launch readiness, incentives, and ownership aren’t aligned to real-world execution. That perspective shapes how I approach platform expansion, partner onboarding, and sustainable growth.My experience spans global business growth, partnerships, and platform execution, with accountability across core metrics such as revenue, unit economics, customer value, and product adoption. I care deeply about building systems that scale without breaking.I share insights on platform launches, partner scaling, and the practical realities of growth — and enjoy exchanging perspectives with leaders building or scaling ecosystems.I enjoy exchanging perspectives with teams building or scaling partner-led platforms.
Experience
Senior Partner Launch Manager - Category Lead
Prime Video & Amazon MGM Studios
Jul 2024 — Present · Mumbai, IN
Category lead for Amazon Prime Video Add-ons(3rd party) subscriptions business: Hindi, Regional, Kids, Sports, Non-fiction and Documentaries. Managing P&L, revenue generation, pricing and marketing.
Education
Mithibai College
H.S.C, Science
2003 — 2005
Sydenham Institute of Management Studies, Research and Entrepreneurship Education
MMS, Marketing
2009 — 2011
Indian Institute of Management Ahmedabad
Executive MBA, Business Administration and Management, General
Shri Vile Parle Kelavani Mandals Dwarkadas J. Sanghvi College of Engineering
B.E, Electronics
2005 — 2009
Skills
- Project Management
- Mis
- Business Strategy
- Marketing
- Customer Relationship Management (Crm)
- Management
- Product Development
- Sales
- Strategic Planning
- Integrated Marketing
- Business Development
- Digital Marketing
- Competitive Analysis
- Market Intelligence
- Crm
- Project Planning
- Strategy
- Team Management
- Market Analysis
- Leadership
- Marketing Communications
- Brand Management
- Marketing Strategy
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