Krunal Thakkar
Manager @ Genpact | Helping Brands Grow Organically on Google and AI Search | SEO / GEO Consultant
- Role
- Manager - Seo & Geo (Marketing Ops Team) Banking & Capital Markets Nam at Genpact
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Krunal Thakkar
Digital Marketing and analytics consultant with extensive experience in crafting winning strategies for Fortune-500 domestic and international clients spanning across FMCG, Gaming, Telecom, and Banking sectors. My approach to solving complex problem statements is anchored in logical structuring, data-driven insights, and the art of powerful storytelling to effectively communicate solutions to stakeholders. Moreover, I have successfully led strategic client interactions at the CxO level, offering invaluable insights and ensuring alignment with their business objectives.One of the most rewarding experiences in my career has been my involvement in educating women in Africa about menstruation. I played a pivotal role in scaling organic growth for a FemCare FMCG brand in the region. This initiative not only contributed to business success but also brought about meaningful change in the lives of many women—an experience that continues to inspire my work:)Client Portfolio: Proctor & Gamble (MEA & India), Tata Croma (India), Telkomsel (SEA), Dunia Games (SEA), Kroll (Global)
Experience
Manager - Seo & Geo (Marketing Ops Team) Banking & Capital Markets Nam
Oct 2025 — Present · Mumbai, IN
Fast-track promotion to Manager in under 12 months (sole promotion within a cohort of 28)• Pioneered a Generative Engine Optimization (GEO) framework to secure brand citations in AI search answer boxes on Google; increased visibility for high competition B2B queries by 40%, generating $120K (60% of annual digital ads budget) media value by offsetting $50+ CPC paid ads costs• Influenced client leadership to adopt a Gen-AI solution to automate accessibility compliance for 18K website assets; drove a 450-hour reduction in manual overhead while increasing clicks from Google Images by 70% and inclusivity for visually impaired users (accessibility score up by 20%)
Education
Nirmala Memorial Foundation College of Commerce & Science
Science, Bifocal: Electronics and Telecommunication
MCT's Rajiv Gandhi Institute Of Technology
Bachelor of Engineering - BE, Information Technology
2015 — 2019
University of Mumbai
Bachelor of Engineering (B.E.), Information Technology
2015 — 2019
Harvard Business School Online
CORe Credential of Readiness, Business Analytics | Economics for Managers | Financial Accounting
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