Jared Krulewitz

About Jared Krulewitz

Las Vegas Native Left-handed LeaderMarketing EngineerCustomer AdvocateMiddle Child PhilanthropistUrban FarmerBrand Solutionist

Experience

1. Senior Director, Customer Experience Strategy

   AMH

   Jan 2025 — Present · Las Vegas, NV, US

   I spearhead the company’s customer experience strategy, architecting initiatives that drive exceptional resident satisfaction, streamline operations, and deliver impactful business results. As the head of CX strategy, I align cross-departmental goals with the company’s mission to simplify lives, ensuring seamless, customer-focused solutions across all touch points.Key Achievements- Built the Customer Experience department, creating specialized roles in Resident Communications, Customer Feedback/Research, and Online Reputation to optimize a resident-first approach- Launched advanced CRM systems and automated communication platforms across leasing, move-in, maintenance, renewal, and move-out processes, achieving over 80% resident satisfaction- Collaborated with IPSOS and Cal Poly Pomona to develop research programs, delivering actionable insights to inform strategy and improve resident engagement- Increased the company’s Google rating from 3.7 to 4.3 nationwide, establishing leadership in the Single-Family Rental (SFR) space- Reduced complaints by 20% YoY through a streamlined resolution process, enhancing trust and brand perception.Strategic Impact- Integrated CX initiatives across Property Management, IT, and Maintenance, streamlining processes and strengthening communication touchpoints- Identified inefficiencies in technology, policy, and operations, recommending improvements to reduce friction and enhance the resident experience- Leading the rollout of AI technology in leasing, shaping knowledge models to align with resident needs and optimize performance- Supported business growth by delivering analysis to guide product development, ensuring alignment with resident demands- Implemented executive KPIs focused on CX to drive accountability and align leadership with resident-first outcomes.

Education

• California Polytechnic State University-San Luis Obispo

  Bachelor of Science (BS), Civil Engineering

  2004 — 2009

Skills

• Event Management
• Event Planning
• Sponsorship
• Sales
• Email Marketing
• Marketing Strategy
• Search Engine Optimization (SEO)
• E-Commerce
• Online Advertising
• Social Media Marketing
• Leadership
• SEO
• Customer Service
• Management
• Online Marketing
• Brand Development
• Social Networking
• Marketing Communications
• Facebook
• Direct Marketing
• Advertising
• Trade Shows
• Social Media
• Public Relations
• Marketing