Kritika Shukla
Building Cvent’s Brand & Digital Presence Globally
- Role
- Manager, Social Media & Brand Engagement (Global) at Cvent
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Kritika Shukla
I’m a creative and data-loving marketer with 11+ years of experience building…
Experience
Manager, Social Media & Brand Engagement (Global)
Jun 2025 — Present · Gurugram, IN
Lead the global strategy for Cvent’s social media and brand engagement efforts, shaping how the brand shows up across digital channels• Define and evolve a distinct, consistent brand voice that resonates across audiences and regions• Drive thought leadership initiatives to position Cvent as a trusted, future-forward voice in the meetings and events industry• Develop executive and SME advocacy programs to elevate internal voices and strengthen brand credibility• Create integrated campaigns to boost visibility, community engagement, and affinity for Cvent’s ecosystem• Partner cross-functionally with product, comms, and marketing teams to align storytelling with business goals• Analyse platform performance and audience behaviour to continually optimise strategy and drive measurable brand impact• Foster global community connection through thoughtful, insight-led content and real-time engagement
Education
IIS (Deemed to be) University- Formerly ICG
B. Com Honors
2010 — 2013
Rukmani Birla Modern High School
XII
2006 — 2010
Indian Institute of Mass Communication, Delhi
Post Graduate Diploma
2016 — 2017
Skills
- Marketing
- Research
- Editing
- News Anchoring
- Social Media
- Management
- Creative Writing
- Video Editing
- Photography
- Television
- Voice Acting
- Microsoft Office
- Team Management
- Voice Over
- Radio Production
- Public Relations
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