Kritika Panpatte
Senior Business Development Specialist at Demandbase
- Role
- Senior Business Development Specialist at Demandbase
- Location
- Pune, MH, IN
- LinkedIn followers
- 500 followers
About Kritika Panpatte
Accomplished Marketing Analytics & Research Leader with demonstrated success in developing and leading analytics practices in Fortune 500 companies. Marketing effectiveness, Marketing analytics, Sales, Business Development, Digital marketing measurement, Market Mix Modeling, Test & Learn, Customer insights, Primary research, Marketing strategy and planning
Experience
Senior Business Development Specialist
Nov 2017 — Present · Pune, IN
Responsible for planning and execution of email campaigns, lead generation using Vertical Response and mail merge• Market research based on different online data sources like zoominfo, Linkedin (Sales Navigator), CrunchBase,Hoovers etc.• User of Salesforce.com, Data.com, Marketo, etc• Complete ownership of Success Story development • Serving the prospect details request from sales reps• Creating corporate and client/product specific presentations, pdf/word docs• Social Media Marketing Activities for Products, webinars/Podcasts, Events• Creating insights reports like (Sales Report, Team Task Report, Account Stats, Company funding Reports)• Corporate Video creation•Responsible for monthly newsletter and industry insights
Education
Modern Education Society's Ness Wadia College of Commerce, Pune
Bachelor of Commerce - BCom, Business/Commerce, General
2008 — 2012
Don Bosco High School Pune
SSC
Savitribai Phule Pune University
Master of Business Administration (M.B.A.), Marketing
2012 — 2014
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