Kritika Dhasmana

Business Marketing B2B Manager | AI-Powered Design Innovator

Role
Business Marketing Manager at Smytten
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kritika Dhasmana

I am a Results-driven Creative Manager with 7+ years of experience leading cross-functional teams to deliver high-impact digital and brand assets. My career has evolved from technical design into Business Marketing Management, where I now bridge the gap between creative vision and measurable ROI. The AI Edge: I specialize in AI-driven design workflows, leveraging tools like Midjourney, Sora, and Gemini to slash production timelines by 50%. Business Impact: At Smytten, I orchestrated a transition into B2B marketing, overseeing end-to-end strategies across Search Engine Optimization (SEO), content strategy, and lead generation. I’ve scaled organic reach from 250K to 1M monthly and integrated AI to automate complex workflows.Core Expertise:Strategy: B2B Marketing, Brand Identity, Growth Analytics, SEO.Creative: Art Direction, End-to-End Video Production, UI/UX Principles.Tech: Generative AI Prompting, Adobe Creative Suite, CRM & Lead Gen tools.

Experience

  1. Business Marketing Manager

    Smytten

    Dec 2025 — Present · Bengaluru, IN

Education

  • NIFT

    GRADUATION, FASHION AND LIFESTYLE ACCESSORY DEPARTMENT

    2013 — 2017

Skills

  • Research
  • Powerpoint
  • Photography
  • Accessorie Designing
  • Photoshop
  • Microsoft Word

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Kritika Dhasmana — Business Marketing Manager at Smytten in Bengaluru, KA, IN | Unifers