Kriti S Tripathi

About Kriti S Tripathi

I’m a results-driven Digital Marketing Operations expert with 11+ years of experience leading cross-functional teams, managing multi-channel campaigns, and driving ROI for clients across diverse industries.Currently serving as AVP – Digital Operations, I specialize in orchestrating large-scale digital marketing projects, optimizing team workflows, and building client relationships that last. I bridge the gap between strategy and flawless execution.My core strength lies in marketing operations management, from building efficient SOPs and campaign dashboards to managing timelines, vendors, and budgets. I ensure alignment across internal teams and client goals.I’m also deeply involved in leveraging AI tools for content creation, analytics, ad optimization, and project automation. Tools I frequently use: ChatGPT, Canva AI, Jasper, SurferSEO, Notion AI, GrammarlyGO, Descript, HeyGen, Play.ai, NoteBookLM, and others.Let’s connect if you\'re looking to transform marketing chaos into smooth operations.Worked for brands like- GMR- Delhi Airport, LG commercial AC, Maruti Suzuki, Haier India, Jindal Panther, Radio Mirchi Canara HSBC, Clix Capital, ADS Spirit and many more.

Experience

1. AVP Operations- Digital Marketing and Website

   SocioSquares

   May 2023 — Present · Houston, TX, US

Education

• United Institute of Management

  Master of Business Administration (M.B.A.), Finance and Marketing

  2011 — 2013

• University of Allahabad

  Bachelor's Degree, b.com

  2011 — 2013

Skills

• Lead Generation
• Research
• Social Networking
• Social Media Measurement
• Social Media Marketing
• Facebook
• Customer Service
• E-Commerce
• Market Research
• Online Marketing
• Photoshop
• Public Speaking
• Social Media
• Management
• Microsoft Word
• Marketing
• Teamwork
• Team Management
• Business Development
• SEO
• Marketing Strategy
• Digital Marketing
• Microsoft Office
• Powerpoint
• Microsoft Excel
• Crm