Kriti Pouriya
Revenue Operations | GTM Strategy | Market Intelligence | Mid-Market & Growth Accounts | Salesforce CRM | Open to Opportunities in SaaS & Enterprise Technology
- Role
- Business Development Representative at Salesforce
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Kriti Pouriya
Revenue-focused professional with 7+ years of experience across Inside Sales and Business Development, including experience at Salesforce working with Mid-Market and Growth accounts across South India.My work involved targeted outreach to strategic accounts, collaborating closely with Account Executives to generate qualified opportunities and support regional go-to-market execution. This exposure helped me develop strong capabilities in account segmentation, pipeline development, and market understanding.I am now expanding my focus toward Revenue Operations, GTM Strategy, and Market Intelligence roles where I can apply data-driven insights to improve pipeline efficiency, territory planning, and revenue performance.Built dashboards & market insights to inform GTM strategy and territory planningSkilled in Salesforce CRM, pipeline analytics, and cross-functional collaborationNow actively pursuing Revenue Operations, GTM Strategy, and Market Intelligence roles in SaaS & enterprise tech companies that value strategic GTM execution and scalable revenue operations.
Experience
Business Development Representative
Jun 2024 — Present
Managed 700+ mid-market and growth accounts, collaborating closely with Account Executives to drive a 25% increase in qualified pipeline, accelerating GTM execution across the region.Developed account segmentation and prioritization strategies for 700+ accounts, enabling AEs to focus on high-potential opportunities and improving conversion efficiency.Built and maintained pipeline dashboards in Salesforce, providing real-time visibility on outreach performance, opportunity tracking, and GTM insights for leadership.Prepared market intelligence and competitor insights reports that informed regional GTM strategy, product positioning, and territory planning.Collaborated cross-functionally with Marketing and Customer Success to optimize lead nurturing, campaign targeting, and account engagement strategies.Trained and mentored new BDRs on pipeline management, Salesforce best practices, and strategic account engagement, improving team productivity.
Education
Sinhgad Institute of Business Administration and Research
MBA MARKETING, Marketing
Savitribai Phule Pune University
Master of Business Administration - MBA, Human Resources Management/Personnel Administration, General
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