Kriston J. Lynch

🎯 Product Specialist @ NBCU | 🧠 Systems • 🪩 Culture • 🛠 Execution | PMP, CSM

Role
Technical Product Specialist Ad Tech & Integrations (at & i) at NBCUniversal
Location
Brooklyn, NY, US
LinkedIn followers
500 followers

About Kriston J. Lynch

I am a Technical Product Operations Lead dedicated to building the high-scale…

Experience

  1. Technical Product Specialist Ad Tech & Integrations (at & i)

    NBCUniversal

    Jul 2023 — Present · NY, US

    As a Technical Product Specialist on NBCUniversal’s Ad Tech & Integration (AT & I) team, I bridge product strategy, architecture, and agile delivery—driving systems and processes that power $3B+ in annual ad revenue across Peacock, Core, and Off-Domain ad tech verticals.I’m known for turning complexity into clarity—building structure around ambiguity, improving operational efficiency, and translating technical workflows into strategic visibility for leadership. My work enables teams to move faster, communicate better, and deliver scalable impact across NBCU’s advertising ecosystem. & • Operational Efficiency: Led the Jira Cloud migration for the Ad Architecture (ADARCH) team, improving scalability, accessibility, and workflow optimization.• Cross-Functional Alignment: Established the ADARCH–Product Owner Forum, integrating architecture projects into AT & I’s roadmap to boost visibility and accountability.• Governance & Leadership Enablement: Designed and launched the AT & I Technical Design Authority (TDA), automating documentation and decision workflows—raising delivery output 50%.• AI & Innovation: Partnered with Ad Sales, Enterprise Data Ops, and Ad Product to develop Copilot AI for Sales, an AI-driven sentiment analysis pipeline projected to unlock $350M+ in new ad revenue.• Data-Driven Reporting: Built Tempo “Planned vs. Actual” dashboards that improved productivity 25%, visibility 100%, and cross-team alignment 65%.• Data Visualization & Prioritization: Created a Power BI “Top Three Priorities” Dashboard integrating Microsoft Forms + Excel data into a weekly word-cloud view—improving transparency 50% and guiding PI planning.I bring a balance of strategic foresight, structured execution, and creative leadership. Whether refining agile systems, integrating AI tools, or designing data visibility frameworks, I focus on building clarity into complexity—empowering teams and technology to scale in unison.

Education

  • Lehigh University

    Bachelor's degree

    2010 — 2014

  • Lehigh University

    Master's Degree (M. Eng.)

    2014 — 2015

  • BrainStation

    Product Management

    2019 — 2019

Skills

  • Product Development
  • Analysis
  • Leadership
  • Illustrator
  • Electronics
  • Ni Labview
  • Public Speaking
  • Agile Methodologies
  • Html
  • Adobe Illustrator
  • Social Media Marketing
  • Software Development Life Cycle (Sdlc)
  • Microsoft Excel
  • Video Editing
  • Jira
  • UX Design
  • Teamwork
  • Organizational Development
  • Fintech
  • Customer Journey Mapping
  • C++
  • Solidworks
  • Project Management
  • Python
  • Event Planning
  • Data Analysis
  • UX Strategy
  • Social Media Communications
  • Quality Assurance
  • Entrepreneurship
  • Research
  • Product Management
  • Consulting
  • Simulink
  • Matlab
  • Radio Broadcasting
  • High Level Mathematics (Linear Algebra, Differential Equations)
  • User Experience
  • A/B Testing
  • Javascript

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Kriston J. Lynch — Technical Product Specialist Ad Tech & Integrations (at & i) at NBCUniversal in Brooklyn, NY, US | Unifers