Kristine Beatty
Manager Tech Consulting @EY
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WORK HISTORY
Manager Tech Consulting @EY
EDUCATION
Michigan State University
Bachelor of Science (B.S.), Marketing
Michigan State University
Bachelor of Science (B.S.), Advertising, Specialization in Public Relations
Roosevelt University
Master of Science (MS), Integrated Marketing Communications
SKILLS
ABOUT KRISTINE BEATTY
A digital analytics practitioner with experience in measurement strategy development, tagging implementation, optimization, as well as performance reporting and data analysis. Industry experience includes automotive, consumer electronics/technology, finance, housewares, home improvement, consumer packaged goods, e-commerce, and high-end apparel and accessories.Skills include a variety of data visualization and analytics tools such as Adobe Marketing Cloud (Analytics, Target), Google Marketing Platform, WebTrends, Tealium IQ, Pardot, Autonomy, Tableau, Sysomos, HootSuite, and Radian6.
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