Kristine Carosella

Client Success, Advertising Planning Manager @The Journal News Media Group

Harrison, NY, US
MOBILE NUMBERS
+19•••••••39

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WORK HISTORY

Sep 2012 — Present

Client Success, Advertising Planning Manager @The Journal News Media Group

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Provides multimedia ad solutions and support to the very critical National and Major advertising business sector with national or regional decison makers. Responsibilities include working with Major & National advertisers in building and managing relationships to ensure inclusion in overall buy; act as a total media consultant to all clients, responding to customer needs with strategically planned communications, and ensure that monthly and annual goals are achieved through effective execution of all sales programs and contracts sold by our National Sales Team.Manage the Macy’s and Bloomingdale’s accounts, generating more than $1.2 million in annual billing, and serve as the liaison between the national sales team and The Journal News in orchestrating print advertising programs for the publication’s top 60 accounts, which represent more than $7 million in annual revenue.

EDUCATION

1981 — 1984

Iona University

Bachelors, Advertising, Marketing

SKILLS

Digital StrategyNewspapersMarketing CommunicationsCrmOnline AdvertisingBusiness DevelopmentDigital MarketingIntegrated MarketingNew MediaPublic RelationsLeadershipMedia RelationsPublishingMedia PlanningNewspaperMarketing StrategySocial MediaDigital MediaSales ManagementAdvertising SalesSales PresentationsSocial NetworkingSalesEmail MarketingAccount ManagementStrategyManagementSocial Media MarketingAdvertisingNew Business DevelopmentLead GenerationMarketing

ABOUT KRISTINE CAROSELLA

Creative and persistent advertising sales executive with expertise in print, digital, and insert programs who is highly adept in building and managing relationships with key decision makers at Fortune 500 corporations, agencies, and independent businesses. I have a deep understanding of the advertising needs of clients across a wide range of categories and am extremely client focused and detail oriented with the ability to manage multiple priorities in a fast paced environment.

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