Kristin Birkenheier
Lead Marketing Communications Manager @ AT&T | Talent Brand Strategy
- Role
- Lead Marketing Communications Manager, Talent Brand at AT&T
- Location
- Milwaukee, WI, US
- LinkedIn followers
- 500 followers
About Kristin Birkenheier
With more than 9 years of experience in marketing communications, employer brand perception, and social media marketing, I am a talent brand expert who creates compelling and authentic stories that attract and retain top talent. I am currently the Lead Marketing Manager of Talent Brand at AT & T, where I oversee all aspects of talent communications strategies for various business units and initiatives. I am passionate about integrating diversity, equity, and inclusion (DEI) into talent brand messaging and materials, and I have successfully led a cross-functional design committee to create internal wearable merchandise that supports employee pride and engagement. I am also a skilled copywriter, editor, and visual storyteller who can adapt to different audiences and channels. My mission is to translate the candidate experience into something wonderfully unexpected and consistently awesome, from the first impression through hire and beyond.
Experience
Lead Marketing Communications Manager, Talent Brand
Jul 2022 — Present
Education
University of Wisconsin-Milwaukee
Bachelor of Arts (B.A.), Journalism, Advertising and Media Studies - PR and Advertising
2006 — 2013
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