Kristin Allton

About Kristin Allton

A data-driven expert in product and content strategy for start-ups. Passionate about environmental sustainability and its impact on all products and consumers.I pride myself on being curious, doing the tactical work, and wearing many hats. I\'m excited by the relationship of product and content marketing to bring a product or brand to life through captivating storytelling that resonates deeply with a company\'s target audiences. I have an intuitive understanding of the ever-evolving digital landscape, the nuances of specific customer experience, and data-driven insights to create comprehensive marketing strategies that achieve significant ROI. I have an eye for detail that ensures flawless execution across various platforms, including websites, social media, email campaigns, and beyond, amplifying brand visibility and engagement and increased revenue.I lean on a holistic approach to marketing. By combining deep empathy for customers, I use content to align product positioning, messaging, and launch strategies to maximize market penetration and accelerate growth. My greatest achievement to date is being a compassionate and knowledgeable leader who is willing to teach and learn from my employees and colleagues.

Experience

1. Senior Product Marketing Manager, Content

   MeasureOne

   Aug 2022 — Present

Education

• New York University

  Environmental Sustainability

  2012 — 2016

• BrainStation

  Certificate, Digital Marketing

Skills

• Graphic Design
• System Deployment
• Public Speaking
• Mac and Pc Coherence
• Human Nutrition
• Microsoft Office
• Social Skills
• Interpersonal Skills
• Marketing Research
• Microsoft Powerpoint
• Photo and Video Editing
• Project Management
• Social Media Marketing
• Social Media
• Powerpoint
• Communication
• Vinyasa Yoga
• Editing
• Fitness Training
• Customer Engagement and Support
• Research
• Customer Service
• Fashion Design
• Microsoft Word
• Event Planning