Kristina Dimatteo Fields
Senior Director, Global Media, Hasbro
- Role
- Senior Director, Global Media & Operations at Hasbro
- Location
- Providence County, RI, US
- LinkedIn followers
- 500 followers
About Kristina Dimatteo Fields
Kristina is a dynamic marketing and media executive with a passion for innovating brands through strategic media investments. As Senior Director of Global Media & Operations at Hasbro, she drives media strategy for beloved brands like Monopoly, Play-Doh & Transformers, optimizing budgets to maximize impact and engagement. With deep expertise in integrated marketing, data-driven decision-making, and cross-functional leadership, Kristina has shaped groundbreaking strategies across fashion, home, and toy industries. Before Hasbro, she led digital innovation at Kate Spade New York and e-commerce operations at Vince and gained agency-side experience overseeing media for Macy’s, Chanel, and LVMH (Fashion & Beauty), pioneering social commerce, influencer collaborations, and full-funnel media activations.
Experience
Senior Director, Global Media & Operations
Jan 2024 — Present
Education
University of Rhode Island
Bachelor of Science, Textiles, Marketing and Design
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