Kristina Culina
Manager, Strategic Expansion @American Express
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WORK HISTORY
Manager, Strategic Expansion @American Express
Phoenix, AZ, US
In my role at American Express, I focused on strategic expansion by managing a portfolio of small business accounts. I proactively identified growth opportunities, leading to substantial increases in customer spend. My efforts in coaching new team members and collaborating with marketing teams significantly enhanced our outreach and customer engagement strategies.
EDUCATION
Sveučilište u Rijeci / University of Rijeka
Bachelor's degree, Marketing
Sveučilište u Rijeci / University of Rijeka
Masters degree, International Business
ABOUT KRISTINA CULINA
As a Manager of Strategic Expansion at American Express, I bring experience in driving customer growth and retention within the small business segment. My role has centered on identifying high-value opportunities, building strong client relationships, and implementing tailored solutions that address client needs. This approach has yielded measurable outcomes, including securing a high-value customer relationship that contributed over $3 million in spend. My career spans a proven track record in sales leadership and client engagement, with prior experience managing a high-performing sales team at Celebrity Cruises, where monthly revenue ranged between $3–7 million. Skilled in account management, strategic planning, and cross-functional collaboration, I focus on empowering teams and delivering exceptional results. My mission is to foster customer success through innovative strategies and unwavering commitment to value delivery.
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