Kristina Berberich Otoole

Senior Director, Business Development @Haymarket Media US

NY, US

Strategically develop marketing plans for brand to increase awareness and education to HCPs, patients and caregivers-Increase client base and revenue across Haymarket brands Leverage expertise and previous experience working with Pharmaceutical brand marketers, Medical Affairs and Advocacy teams to increase business-Create solutions that address gaps in education -Provide education to media agencies on the importance of nurse practitioners and physician assistants, to engage a potential untapped group of important clinicians treating patients in various specialties