Kristin Loya
Director of Sales
- Role
- Director of Sales at 281 Lodging Group
- Location
- Tyler, TX, US
- LinkedIn followers
- 500 followers
Experience
Director of Sales
Oct 2025 — Present
As the Director of Sales for Choice Brand Hotels, I oversee all sales and marketing activities aimed at maximizing revenue, occupancy, and brand performance across our properties. My responsibilities include developing strategic sales plans, managing key corporate and group accounts, and maintaining strong relationships with business partners, travel agencies, and local organizations.I work closely with the general manager and revenue management team to analyze market trends, set competitive rates, and implement promotional strategies that drive business growth. Additionally, I lead and train the sales team to ensure consistent brand representation, exceptional guest experiences, and achievement of property and corporate goals.
Education
Jacksonville Baptist College
Elementary Education and Teaching
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