Kristie Hazard
Senior Level Fundraising Strategist
- Role
- Vice President, Agency & Client Services at Innovairre
- Location
- Baltimore, MD, US
- LinkedIn followers
- 500 followers
About Kristie Hazard
Results-driven fundraising professional with over 25 years of experience in direct mail…
Experience
Vice President, Agency & Client Services
Oct 2015 — Present · Baltimore, MD, US
Team Leadership: Manage and mentor a team of 10 to 20 professionals, including account managers, account directors, and strategists, overseeing a portfolio of over 60 clients• Multi-Channel Revenue Management: Lead the management of multi-channel revenue strategies for the company’s largest account, encompassing direct mail, planned giving, online marketing, telemarketing, and monthly giving programs.• Partnership Management: Oversee relationships with external partners supporting multi-channel efforts, ensuring alignment with strategic objectives and optimizing performance.• Strategic Partnerships: Research and recommend new strategic partnerships to enhance service offerings and expand business opportunities.• Process Improvement: Collaborate with the internal operations team to streamline direct mail production processes, enhance efficiency, and drive continuous improvement and flawless execution.• CRM System Implementation: Played a key role in the launch of Innoviarre’s first internal CRM system, integrating it across the company for corporate revenue management, direct mail planning and production, and proprietary data collection for internal modeling.• Revenue Forecasting: Partner with other business units within the company to assist in managing revenue forecasts, ensuring alignment with overall business strategies and financial goals.• Client Relationship Management: Reinvigorate struggling account by rebuilding trust and demonstrating value through strategic interventions and improved service delivery.• Turnaround Strategy: Implemented a comprehensive turnaround strategy for a major client with declining performance. Focused on transparency, consistent communication, and tailored solutions to meet client expectations and restore confidence.
Education
Saint Michael's College
BA, Political Science
1993 — 1997
Skills
- Budgets
- Direct Mail
- Budgeting
- Segmentation
- Strategic Planning
- Non-Profits
- Fundraising
- Marketing Strategy
- Multi-Channel Marketing
- Project Management
- Relationship Management
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