Kristi Billiel

Director - Digital Marketing at Second Nature Brands

Role
Director - Digital Marketing at Second Nature Brands
Location
Pittsburgh, PA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kristi Billiel

I am a driven-self professional with over ten years of experience in the CPG Marketing Industry ranging from a Start-Up to a Fortune 200 Company focusing on digital marketing, eCommerce, sales and the technology platforms behinds those efforts that drive sales for brands. I have a deep understanding of what it takes to build a business partnership - prospecting, marketing, and sales presentation that enables long-term strategic growth. I have a passion for leading and working with teams to understand the strengths of how diverse views can create innovative solutions that provide clients with bottom line sales. I enjoy the fast-paced eCommerce space that is driven by consumer demands and have a background suited for companies that have an innovative and a futuristic mindset on the forefront that promote teamwork and collaboration. Areas of Specialties- Amazon including vendor central / P&L / AMS / DSP - Track record of exceeding multi-million-dollar sales quotas - Salesforce, Microsoft Office, Data Analysis, Program Management, Direct Report Management - Legal Contractual Negotiation between parties - C-Suite Level partnerships and regular presentations via webinar or face-to-face - Multi-Channel marketing campaign development and execution - Digital Platform; Programmatic, eCommerce, Syndication, Spec/Content Verifications I also know how to manage agencies and have agencies perform up to brand expectations

Experience

  1. Director - Digital Marketing

    Second Nature Brands

    Mar 2021 — Present · Pittsburgh, PA, US

Education

  • University of Maryland College Park

    Master's degree, Business Administration and Management, General, Highest Honors

    2011 — 2013

  • Massachusetts Institute of Technology

    Certification, Digital Marketing Analytics & ROI Optimization

    2019 — 2019

  • Penn State University

    Bachelor of Arts (B.A.), Public Relations, Advertising, and Applied Communication, Highest Honors

    2004 — 2008

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Kristi Billiel — Director - Digital Marketing at Second Nature Brands in Pittsburgh, PA, US | Unifers