Kristen Dimarco
Associate Director, Us Content & Channel Communication @Novartis
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WORK HISTORY
Associate Director, Us Content & Channel Communication @Novartis
Support the development and implementation of reputation-based content and channel strategy for the US organization- Launched first Meta organic and paid regional social presence and channels for activation for US market- Managed a diverse content pipeline involving over 50 stakeholders, and created an integrated, cohesive social brand presence that resulted in overall impressions up by nearly 70%, followed closely by engagements per post at 11%, respectively.
EDUCATION
Penn State University
Bachelor of Science (B.S.), Bachelor of Arts (B.A.), Supply Chain and Information Systems, Public Relations
Rutgers University
Master of Arts (M.A.), Communications (Digital Media)
ABOUT KRISTEN DIMARCO
I am passionate about helping organizations and individuals tell their stories creatively and authentically. I believe through infusing the right content strategy, channel mix and technologies, companies and professionals can build and connect to the right communities to accomplish both business or personal goals. As an experienced editor and strategic communication professional, I find the most reward in helping individuals to think about digital media differently and tell their stories in unique ways. I have experience in owned, earned and paid media from digital media to more traditional executive communication roles. My experiences include working across a variety of sectors, such as pharmaceutical, medical technology, consumer goods and higher education. If interested in connecting to learn more about me or my background, please feel free to send me a direct message.
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