Kristen MacAuley
Creative Director @K&m Associates, L.P
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WORK HISTORY
Creative Director @K&m Associates, L.P
Providence, RI, US
Led end-to-end creative development for jewelry, bag charms, and hair accessory collections across a broad portfolio, including Guess, Juicy Couture, True Religion, Vince Camuto, and more. Defined and championed creative vision, delivering consumer-driven designs that fueled growth and incremental sales.• Provide creative direction that elevates conceptual thinking and delivers innovative, trend andmarket-relevant collections.• Partner with sales to analyze product performance, designing into proven successes to drive growth and expand market share.• Deliver creative concepts with clarity to stakeholders, licensors, and clients, securing buy-in and driving business growth through design• Manage relationships with vendors in China, ensuring consistent quality, managing conflicts, and driving innovation in design and production.• Spearhead sustainability initiatives and material innovations, ensuring designs meet both aestheticexcellence and environmental responsibility benchmarks.• Launch new brands and lead new business development initiatives to expand the department’s portfolio and revenue streams.
EDUCATION
Columbus College of Art & Design
Bachelor of Fine Arts - BFA, Design
Parsons School of Design - The New School
Sustainably & Healthier Materials Studies
ABOUT KRISTEN MACAULEY
Business-savvy, cost-focused senior creative leader with broad expertise spanning product design, brand launch / growth, operations and marketing. Capacity for astute leadership in industrial design and product design sectors. Excel at planning, coordinating and guiding world-class teams in execution of complex projects and programs. Deftly meld innovation with functionality to produce quality human-centered design products. Articulate, insightful and cost-focused in liaising with key stakeholders, executives and international business partners.Website:
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