Kristen Duncan Williams
Creative Director @ZenBusiness
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WORK HISTORY
Creative Director @ZenBusiness
In 2023, Kristen served as the Creative Director on 360° brand marketing creative campaigns in conjunction with JOAN ad agency that won a Cannes Lions Glass: The Lion For Change - Shortlist and an Effie Bronze.
EDUCATION
Hollins University
Bachelor of Arts (B.A.)
ABOUT KRISTEN DUNCAN WILLIAMS
Kristen Duncan Williams is a children’s media script writer, STEM educational consultant, and creative director with 15+ years experience in script writing and digital content creation. She is the Founder of Leeway Collective, LLC. Leeway teams up with top media researchers and educational consultants (Sesame Street, Nick, Disney, PBS, Fred Rogers, etc.) to take formative research/analytics and transform data into engaging, innovative, and dynamic content. Clients have included: Nickelodeon, Amazon, Curiosity Ink Media, NBC, Bravo, AMC, Target, Huggies, Lifetime, Scholastic, Global Tinker, Curious Jane, and more. Kristen is a script Writer on Hey Fuzzy Yellow, a new animated preschool series created by Måns Swanberg and led by Head Writer/Showrunner McPaul Smith. The series is a co-production by Curiosity Ink Media, Toon2Tango, Treehouse Republic, and Hotel Hungaria Animation. In 2023, Kristen served as the Creative Director on 360° brand marketing creative campaigns in conjunction with JOAN ad agency that won a Cannes Lions Glass: The Lion For Change - Shortlist and an Effie Bronze. She was the former Head Writer/Editorial Director at NickMom, TeenNick, and Nick Jr. where she oversaw all script writing, writing teams, and production for creative content. Kristen has written/produced integrated marketing content for such notable brands as: Target, Dyson, Johnson & Johnson, PepsiCo Inc, Huggies, General Mills, Kraft, P&G (Clorox, Tide, etc.), and more. She is based in Brooklyn, NY with her two kids.
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