Kristen Latimer
Head of Marketing @Helixstorm
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WORK HISTORY
Head of Marketing @Helixstorm
Developed and executed comprehensive marketing strategies to increase lead generation and contribute to new client acquisition - Managed multi-channel campaigns, including email, social media, and digital advertising, to promote IT services and solutions, driving brand awareness and engagement across key markets - Planned and executed sales enablement campaigns, creating content, events, and tools to support the sales team, resulting in an increase in first-time appointments and a stronger pipeline for new business opportunities- Utilized analytics tools (Google Analytics, HubSpot) to track campaign performance, optimize marketing efforts, and deliver actionable insights that resulted in improved ROI on marketing spend
EDUCATION
Brigham Young University - Idaho
English, Professional Writing, Communications, Advertising
ABOUT KRISTEN LATIMER
I am a motivated, data-driven marketing professional with over thirteen years of…
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