Kristen Wilk

About Kristen Wilk

An expert in nutrition, communications and nutrition communications. An experienced marketing, strategy and brand management professional. A creative thinker, resilient problem solver, lifelong learner, dedicated athlete and a trustworthy, energetic and driven team player. Becoming a registered dietitian was a pursuit of passion. Navigating today’s complicated consumer landscape is an ever-evolving challenge to which I\'ve dedicated my career. To the food, fitness and wellness industry tables, I bring- expertise in multifaceted marketing and communications strategies- a thorough understanding of what motivates and inspires consumers’ and health professionals’ food choices- intimate familiarity with influencer engagement, especially RDs and other health professionals- dynamic outlining and leadership of educational, PR and marketing initiatives in social media, digital, retail, corporate communications and engagement at food and health conferences- a deep understanding of U.S. and global food policies and regulations- the ability to strategically manage nutrition science pipelines and lead research communication plans- new ideas, creative thinking and smart, relatable writing and other content generation- experience managing marketing budgets of $350K+- personal passion for the outdoors, food, wine, travel, athletic performance and new challenges

Experience

1. Senior Manager, Life Sciences

   PepsiCo

   Aug 2023 — Present · Chicago, IL, US

   Manage and lead a team executing nutrition business support for PepsiCo Foods North America.

Education

• Yale University

  BA

  2005 — 2009

• Boston University

  MS, RD

  2010 — 2013

Skills

• Research
• Fitness
• Grant Writing
• Nutrition
• Sports
• Fundraising
• Healthcare
• Non-Profits
• Teaching
• Public Speaking
• Sports Nutrition
• Powerpoint
• Nutritional Counseling