Kristen Richardson

SVP, Client Solutions & Planning

Role
SVP, Client Solutions & Planning at dentsu X
Location
Scottsdale, AZ, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kristen Richardson

Seasoned leader who is passionate about helping clients achieve success and adapt to changing environments. I excel at relationship management and development, and I feel that good communication is the foundation for stability and growth. I am also an engaged and supportive manager who places a strong focus on educating and motivating teams by fostering a collaborative working environment.Vertical Experience: Automotive, Employment/Recruitment, Financial Services, Home Services, Media & Entertainment, Non-Profit, Retail and Travel. Channel Experience: Paid Search, SEO, Affiliates, Performance Display, Branding Display, Paid Social, Native, Video, and Traditional Media. Strengths:• Relationship management with a strong focus on expectation management and communications• Driving expanded growth models while increasing revenue • Process development aimed at improving operational efficiencies and workload management• Developing cross-functional teams and facilitating strong team and cross-department working relationships

Experience

  1. SVP, Client Solutions & Planning

    dentsu X

    Apr 2022 — Present · Atlanta, GA, US

    Clients: Enterprise Holdings, Dick\'s Sporting Goods and SoFi

Education

  • University of Tennessee, Knoxville

    Bachelor of Communications, Broadcasting

    1996 — 2000

Skills

  • Digital Marketing
  • Sem
  • Online Advertising
  • Ppc
  • Digital Strategy
  • Integrated Marketing
  • Social Media Marketing
  • Mobile Marketing
  • Digital Media
  • Advertising
  • Omniture
  • Google Adwords
  • New Media
  • Web Analytics
  • Media Planning
  • Media Buying
  • Online Marketing
  • Marketing
  • Interactive Marketing
  • Google Analytics
  • Interactive Advertising
  • Search Engine Marketing (Sem)
  • Pay Per Click (Ppc)

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