Kristen Melison

About Kristen Melison

Kristen M. MelisonMount Pleasant, SC (44••••••45 (c) k••••••••@gmail.com with 10+ years of unique marketing and product management & 3 years of sales experience with a strong drive to excel and track record to deliver results. Passionate about marketing and sales strategy, new product development and implementation, customer relationships and measuring ROI.

Experience

1. Regional Sales Manager

   Avery Dennison Label and Packaging Materials

   Sep 2018 — Present · US

   Responsible for sales growth; achieved all quarterly sales and profit objectives • Manage an opportunity pipeline in SF.com of $15MM• Uncover and assess customer needs and develop and execute value proposition• Provide product recommendations/demonstrate products/services• Provide assistance with samples technical support and pricing information• Forecast changes in business condition volumes to supply chain organization• Craft territory plan and account strategies to deliver growth, price and mix objectives• Use account management skills to plan and execute customer marketing/growth programs for customers• Develop a keen understanding of market conditions and develop a strategy to achieve revenue goals• Conduct territory analysis and planning to enable appropriate allocation of time to accounts and customers• Responsible for securing, negotiating and maintaining effective supply agreements and rebates

Education

• Lake Catholic High School

  High School

  1987 — 1991

• John Carroll University

  Master’s Degree, Master of Arts in Business Management and Communications

  2004 — 2006

• John Carroll University

  BA, Marketing and Communications

  1992 — 1995

Skills

• Product Marketing
• Manufacturing
• Strategic Partnerships
• Strategy
• Business Strategy
• Crm
• Product Development
• Sales Management
• Market Development
• International Business
• Pricing
• Sales Operations
• Pricing Strategy
• Product Launch
• Forecasting
• New Business Development
• Brand Development
• Segmentation
• P&L Management
• Supply Chain Management
• International Sales
• Product Management
• Marketing
• Brand Management
• Cross-Functional Team Leadership
• Packaging
• Marketing Strategy
• Multi-Channel Marketing
• Account Management
• Trade Shows
• Key Account Management
• Marketing Management
• Market Analysis
• Competitive Analysis
• Business Development
• B2b
• Direct Marketing
• Consumer Products