Kristen Kubilus

Kristen Kubilus

Sr. Director of Brand Marketing | B2B SaaS

Role
Senior Director of Brand Marketing at HHAeXchange
Location
New York, NY, US
LinkedIn followers
500 followers

About Kristen Kubilus

I’m a creative, detail-oriented marketing and communications leader with 15+ years bringing brand stories to life through thoughtful, engaging content. My career spans industries—from luxury jewelry to B2B tech—and is grounded in a drive to do meaningful work and create real impact.

Experience

  1. Senior Director of Brand Marketing

    HHAeXchange

    Sep 2025 — Present

    Lead brand across PR, content, social, design, and corporate storytelling; define a differentiated brand identity that improves awareness and trust in a regulated market.• Own PR strategy in collaboration with agency partners to dominate Share of Voice (SOV) in industry media, achieving increased visibility in a crowded market and a 2025 brand health index of 149 (Excellent).• Designed and executed a caregiver survey (8,200+ respondents) that produced 20+ media placements and informed content priorities.

Education

  • The College of New Jersey

    B.A., Journalism; Fine Arts

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