Kristen Batch

WORK HISTORY

EDUCATION

SKILLS

ABOUT KRISTEN BATCH

Passionate and results-driven corporate marketing executive and strategic advisor with 20+ years of technology and business experience. My areas of expertise are developing external and internal communications programs that support a company’s culture and business initiatives, and span brand and reputation management, analyst relations, social media, executive visibility, customer marketing, thought leadership, and financial communications.Skilled in understanding changing market dynamics, implementing successful communications and brand strategies, improving efficiencies, and aligning marketing and sales programs with company goals resulting in accelerated revenue growth. Motivational management style with a record of building and maintaining successful global cross-functional teams. Key strengths- Translating corporate goals into effective marketing and communications strategies - Branding and messaging to create clear and effective company and product positioning - Managing and directing WW corporate marketing and communications teams that drive market leadership and cross-functional execution - External communications, executive/presentation/corporate events team and internal communications functions-Leading analyst relations and thought leadership programs to cement brand relevance and authority - Leading financial communications efforts and supporting overall quarterly earnings, M&A, IPO planning