Kristan Bauer
SEO Consultant | Growth Advisor | Former Head of SEO @ Zillow Group, AWS | Former Agency Founder (w/Successful Exit) | Search Marketer of the Year Finalist
- Role
- Principal at Kristanbauer.Com
- Location
- Bend, OR, US
- LinkedIn followers
- 500 followers
About Kristan Bauer
Kristan is an SEO consultant and growth advisor with 15+ years of experience in the search industry, working in-house and in agency leadership positions at some of the most well-known brands online. Kristan is a former agency founder at the award-winning SEO agency Conifr, which she sold in May 2024.Kristan provides SEO/GEO consulting and advising to a select group of brands and agency coaching for other agency founders or consultants who want to grow their business and move towards M&A.> Send me a DM or contact me at k••••••@kristanbauer.com to see how we can work together today! As a former agency Founder and President, Kristan oversaw all day-to-day operations, agency fulfillment, financial planning, business development, team culture building, and resourcing. – Kristan was often cited as the \"most organized and prepared agency founder\" by her acquisitions advising team.– Her team members also commonly said that Conifr \"is the best place they\'ve worked and the most fulfilling job\" they\'ve had in their entire career. Before Conifr, Kristan was the Director of SEO at Zillow Group, overseeing a channel with more than 1 billion visitors annually, and the Head of SEO at Amazon Web Services. Kristan has worked on SEO for many Fortune 500 companies and notable American brands, including building and growing in-house SEO programs at Google, Zillow Group, and National Geographic.– An established global SaaS brand saw 140% growth in organic search traffic within one year of working with Kristan on SEO.– An international real estate marketplace experienced 220% growth in organic traffic by implementing Kristan\'s SEO recommendations.Kristan is a mom, wife, avid skier, mountain biker, and trail runner. Some non-work-related accomplishments include:– Ironman Coeur d\'Alene finisher– USA Triathlon Worlds Qualifier– 27 months of \"turns all year\"(aka consecutive skiing every month)– Climbing/skiing countless volcanoes and peaks in the Sierras, Cascades and Rockies– Backpacking the John Muir Trail– Designing and building 2x houses> Send me a DM or visit my website at and let\'s chat!Contact: k••••••@kristanbauer.com
Experience
Principal
Jan 2017 — Present · Bend, OR, US
Providing independent consulting, advising, and coaching across various disciplines, including growth, SEO, AEO/GEO, and agency operations and acquisition.– Building online training programs for search engine optimization (SEO) and freelancing skillsets.– Coaching agency owners and independent consultants on processes, revenue growth, operations, and M&A planning.– Curating an online community for individuals and businesses looking to learn search engine optimization (SEO) skills and knowledge.
Education
Université catholique de l'Ouest
Certificate of French Language & Culture Studies
2005 — 2005
University of Oregon
Bachelor of Arts (B.A.), Art History, Criticism and Conservation
2003 — 2007
Skills
- Brand Development
- Digital Marketing
- Online Advertising
- E-Commerce SEO
- E-Commerce
- SEO Audits
- SEO Copywriting
- SEO
- Wordpress
- Online Marketing
- Ppc
- Joomla
- Search Engine Marketing (Sem)
- Marketing Communications
- Search Engine Optimization
- Sem
- Superior Client Service
- Search Engine Optimization (SEO)
- Social Media Marketing
- Marketing
- Brand Management
- Content Strategy
- Marketing Strategy
- Social Media
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