Krista Crane
Senior Manager, Consumer Experience, Oral Healthcare
- Role
- Global Lead, Consumer Care Experience & Strategy at Philips
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Krista Crane
Customer Experience and Voice of the Customer leader with 10+ years of experience…
Experience
Global Lead, Consumer Care Experience & Strategy
Aug 2022 — Present
Lead global CX and content strategy across post-purchase touchpoints, including instructional assets, onboarding, and support experience.Led Hypercare initiative driving +6pt NPS lift and 20pt gain in support content helpfulness.Scaled CX team from 2 to 9, including experience managers, writers, analysts, and strategists.Built scalable frameworks for content audit, training requirements, labeling workflows, and self-service strategy.Regularly present insights and program performance to Philips Executive Committee and Senior leadership.
Education
Western Washington University
Bachelor's degree
Skills
- Hospitality Industry
- Event Management
- Event Planning
- Advertising
- Marketing Strategy
- Crm
- Marketing
- Budgets
- Management
- Social Media Marketing
- Food & Beverage
- Customer Service
- Negotiation
- Leadership
- Microsoft Office
- Sales
- Online Advertising
- Training
- Social Networking
- Budgeting
- Public Relations
- Social Media
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