Krista Hayes
Elevating Lives Through Music 🎶 | BMG/Broken Bow Records | Co-Creator & Executive Producer of \"C’Mon Son!\" The Podcast | Proud AKA
- Role
- Manager, Group Strategy, Syndication & Secondary Promotion, Bmg Bbr Music Group at Bmg
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
About Krista Hayes
I’m a purpose-driven creative who believes in the power of music to inspire, connect, and…
Experience
Manager, Group Strategy, Syndication & Secondary Promotion, Bmg Bbr Music Group
Feb 2024 — Present · Nashville, TN, US
Manage national syndication strategy and secondary promotion efforts across the entire BBR Music Group artist roster, focused on maximizing artist visibility and airplay.Key Responsibilities & Focus Areas:Cultivate and maintain strong relationships with key radio syndicators, national radio chains, and digital partners to expand promotional opportunities.Develop and execute innovative secondary promotion campaigns that amplify artist reach beyond traditional radio markets.Collaborate closely with marketing, A&R, and digital teams to create cohesive, multi-platform promotional strategies.Leverage deep industry knowledge of radio syndication and digital platforms to identify emerging trends and opportunities for artist exposure.Drive sustained growth in airplay and audience engagement through strategic partnerships and creative content execution.
Education
University of Kentucky
Journalism, Broadcast
2005 — 2009
University of Kentucky
School, Journalism and Telecommunications
2005 — 2009
Skills
- Social Media
- Social Media Marketing
- Press Releases
- Microsoft Office
- Production
- Final Cut Pro
- Journalism
- Writing
- Public Relations
- Media Relations
- Editing
- Shooting
- Video
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