Krista Roman

Senior Account Executive @Akeneo

Fort Lauderdale, FL, US
EMAILS
k••••••••@akeneo.com
MOBILE NUMBERS
+15•••••••10

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WORK HISTORY

Sep 2022 — Present

Senior Account Executive @Akeneo

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Akeneo is a global leader in Product Information Management (PIM) solutionsthat enable retailers and corporate brands to deliver a consistent and enrichedcustomer experience across all sales channels, including eCommerce,mobile, print, and retail points of sale. Akeneo’s open source enterprise PIMdramatically improves product data quality and accuracy while simplifyingand accelerating product catalog management.Leading global brands including Sephora, Shop.com, Auchan, Jabra, SunbeltRentals, and Fossil trust Akeneo’s solutions to scale and customize theiromnichannel initiatives. Using Akeneo, brands and retailers can improvecustomer experience, increase sales, reduce time to market, and boostmarketer productivity. Akeneo is based in the United States, France, Germany,United Kingdom, Spain, the Netherlands and Australia.

EDUCATION

2010 — 2014

Central Michigan University

Bachelor of Business Administration (BSBA), International Business

2012 — 2012

Freie Universität Berlin

German Language

SKILLS

TeamworkSales ProcessTime ManagementCustomer ServiceLeadershipEvent PlanningGroup BookingsSales ContractsSalesMarketingPre-OpeningTourismMeeting PlanningInternational TravelEvent ManagementPublic RelationsFosseDelphi CertifiedCold CallingCrmData AnalysisCommunicationFundraisingPublic SpeakingSocial MediaSocial NetworkingAccount Management

ABOUT KRISTA ROMAN

I’m a Senior Account Executive specializing in helping global retailers and brands get control of their product data and turn it into real revenue. Whether it\'s PIM, PXM, or untangling messy omnichannel workflows, I’m at my best when I’m helping teams simplify complexity and create experiences customers actually convert on.Over the last decade, I’ve built and grown new markets for European SaaS companies (Akeneo & Publitas), often as one of the first U.S. hires. I love the challenge of taking a product into a competitive market, building trust from scratch, and proving value quickly. Along the way I’ve closed $3M+ in ARR, consistently ranked in the top tier of performers, and partnered with enterprise organizations across retail, manufacturing, and distribution.What I’m known for- US market builder: I’ve helped multiple European-based SaaS companies expand stateside—from landing the first six-figure deals to creating repeatable playbooks, onboarding processes, and revenue operations that scale- PIM/PXM strategy: I guide brands through making product data a competitive advantage—improving time-to-market, data governance, workflow optimization, and overall product experience- High-velocity, relationship-led selling: I thrive in consultative, long-cycle deals where collaboration, clarity, and trust matter- Cross-functional leadership: From product teams to implementation partners, I’m comfortable rallying stakeholders and running complex, multi-threaded evaluations.At the end of the day, my job is simple: help organizations create better product experiences so they can sell more, launch faster, and make their customers’ lives easier.If you’re exploring how PIM/PXM can unlock growth—or you\'re building something new in the US market—I’d love to connect.P.S. I’ve traveled through 30+ countries, lived out of a suitcase for nearly two years, and I’ll never say no to a conversation about global business, remote work… or where to find the best ceviche in Peru.

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