Krista C.

About Krista C.

There are no shortcuts to any place worth going.” — Beverly SillsI’m a housing and real estate operations leader with 13+ years of experience managing complex residential communities, building scalable programs, and leading teams in highly regulated environments. My work sits at the intersection of housing operations, program management, governance, and community engagement—where strong systems, clear accountability, and people-centered leadership matter most.Currently, I serve as an On-Site HOA General Manager, overseeing a 3,160-home active adult community and a $19M annual operating budget. I lead multi-department teams, manage vendors and contracts, ensure compliance with state and municipal regulations, and partner closely with legal counsel and boards to support sound governance and long-term community stability. I’m especially known for improving operations through process standardization, data-driven reporting, and thoughtful resident engagement.Across my career, I’ve:Led large-scale housing and community operations across homesDesigned and implemented programs, SOPs, and workflow improvements that strengthen performance and resident experienceManaged cross-functional teams, budgets, and vendor relationships with a focus on accountability and resultsUsed CRM platforms and analytics to support engagement, retention, and transparent decision-makingNavigated complex compliance, governance, and conflict-resolution matters with professionalism and empathyEarlier in my career, I combined housing and community leadership with marketing and engagement work, including serving as a Community Engagement Lead for a Detroit mayoral campaign, where I organized neighborhood events and built relationships with thousands of residents. That experience continues to inform how I approach housing work today—grounded in listening, trust, and community voice.I’m now focused on senior-level opportunities in:Housing Operations • Homeownership & Community Programs • Real Estate Operations • Program & Project ManagementI’m open to conversations with organizations and leaders who value strong execution, equity-minded leadership, and operational excellence. If you’re working in housing, real estate, or community-focused development and see alignment, I’d welcome connecting.

Experience

1. Hoa Strategy and Operations Manager

   Associa

   Jan 2024 — Present · Charlotte, NC, US

   HOA Strategy and Operations Manager • Optimizes sales and operational workflows across a growing B2B association portfolio by developing systems that scale client delivery and support retention through data-driven process improvement.• Reports portfolio health, revenue performance, and engagement metrics across finance, sales, marketing, and operations teams, ensuring alignment with growth goals and operational capacity.• Leads cross-functional initiatives from strategy through execution, including lifecycle engagement programs and compliance-driven owner satisfaction campaigns that directly influence contract renewals.• Oversees and delegates across sales, marketing, and operations functions to streamline tooling, CRM workflows, and client communications, improving revenue cycle efficiency and reducing churn.• Analyzes satisfaction and engagement data to uncover actionable trends and create tailored strategies that enhance owner experience, boost loyalty, and increase portfolio stability.• Simplifies and automates growth strategies through platform enhancements, data integration, and process refinement, resulting in greater internal visibility and scalability.

Education

• San Francisco State University

  Bachelor of Science - BS, Interior Design

• Lawrence Technological University

  Master of Architecture - MArch, Architecture

• Lawrence Technological University

  Masters of Science, Architecture

• Diablo Valley College

  General Education , Early Childhood Education and Teaching

• Academy of Art University

  Bachelor of Fine Arts - BFA, Interior Architecture

  2009 — 2013