Krista S. Bents

About Krista S. Bents

Highly motivated, goal-oriented, strategic marketing manager with 20+ years of experience with a passion for assisting sales teams globally to generate new business opportunities and create brand awareness that results in revenue and market share growth. Striving for continuous process improvement, and measuring and tracking key KPIs, the outcome is successful integrated marketing programs.I am passionate about our outcome-based solutions and suite of offerings. With a consultative approach, our experienced teams partner with customers to help them meet their strategic financial and facility goals. Using our proven innovative business procurement models, we offer guaranteed outcomes to help our customers fund and implement safe, efficient and resilient facilities, while organically developing carbon reduced, sustainable environments.

Experience

1. Global Strategic Marketing Manager, Sustainable Infrastructure

   Johnson Controls

   Feb 2023 — Present

   High functioning results driven marketing manager, leading integrated marketing efforts, including inside sales team with a track record of proven KPIs and a great ROI.

Education

• University of Wisconsin-Parkside

  Customer Experience Executive Certification

• Upper Iowa University

  Bachelor of Applied Science (B.A.Sc.), Psychology, Business Minor

Skills

• Salesforce.com
• Sales
• Email Marketing
• B2b
• Direct Marketing
• Marketing Communications
• Business-to-Business (B2b)
• Account Management
• Team Building
• Strategic Planning
• Customer Relationship Management (Crm)
• Leadership
• Human Resources
• Lead Generation
• Marketing Strategy
• Strategy
• Business Development
• Crm
• New Business Development
• Marketing