Krista Norman
Global Store Architecture Director @FERRAGAMO
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WORK HISTORY
Global Store Architecture Director @FERRAGAMO
Milan, IT
Direction of the WW Brand Experience transformation strategy within various retail and corporate touch points, in direct collaboration with the Global CEO & Creative Director.Responsible for design, sourcing, and development with a particular focus on elevating the brand image while creating versatility.Bolstering efficiency and agility through the development & implementation of new department processes, procedures, & best practices, in addition to the expansion of the consultants & supplier network- Leading internationally acclaimed architectural firms in the development of the New Concept. Balancing the commercial & creative expectations within ambitious timelines and budget constraints- Direction of internal concept design & development addressing the evolving network complexities- Collaboration on marketing interventions with an extensive global footprint for the relaunch of the brand- Key member and stakeholder in the investment procedure redesign and approval process- Responsible for global budget management, development, and implementation of new tools to monitor and leverage agile decision-making while ensuring industrial investment plan
EDUCATION
Architectural Association
Professional Practice
Carleton University
Bachelor of Architecture - BArch
ABOUT KRISTA NORMAN
Global Architecture Director, working directly with the WW Executive team & Creative Director on building, growing, and improving the architecture strategy for all physical spaces. Consistently successful in developing innovative global luxury retail strategies, proven strengths in the end-to-end design process from need identification through to construction oversight. Thriving in environments of change and uncertainty, applying an innovative, entrepreneurial approach to my work. A detail-oriented, hands-on leader trusted to create bespoke concepts and designs to complement cultural nuances and balance business Key Areas of Expertise: Architecture Design Store Design Strategy Luxury Interior Design Sustainable Design Concept Design & Implementation Construction Management Vision Interpretation Resource Management Team Leadership & Development Project Management Opportunity / Benefit / Cost Analysis Materials Procurement R&D Change Management Problem Solving Process Improvement Flexibility
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