Krista Greathouse
Chief “storyteller” | Turning Brand Stories into Measurable Growth | Brand Advocacy Leader | Driving Brand Growth, Revenue & Market Leadership | Go-To-Market Strategist | Connecting Brand, Customer & Commercial Impact
- Role
- Adjunct Professor at Midway University
- Location
- Lexington, KY, US
- LinkedIn followers
- 500 followers
About Krista Greathouse
Driving strategic marketing initiatives to gain market share, increase customer satisfaction, and amplify partner enablement strategies.
Experience
Adjunct Professor
Mar 2022 — Present · Midway, KY, US
Helping students develop writing skills, learn and apply marketing and branding variables to develop strategies for real environment application.•Facilitate online and in-seat courses for the Department of Business, Equine and Sports Management•Design course syllabi, lectures, and assignments. •Facilitate in-class discussion and online forums, provide feedback, and punctual grading•Subjects: Business & Organizational Communications, Global Brand Management, Public Relations, Integrated Marketing Communications, & Principles of Marketing
Education
Murray State University
B.S., Broadcast Journalism/Political Science
1991 — 1994
Midway College
MBA
2012 — 2015
Skills
- Ticketing
- Event Planning
- Employee Training
- Ticket Sales
- Marketing Communications
- Tourism Management
- Microsoft Office
- Retail Marketing
- Social Media
- Recruiting
- Project Management
- Marketing Strategy
- Travel & Tourism
- Public Relations
- Media Relations
- Hospitality Management
- Volunteer Management
- Training
- Event Management
- Meeting Planning
- Trade Shows
- Press Releases
- Promotions
- Corporate Communications
- Tourism
- Public Speaking
- Marketing
- Strategic Planning
- Coaching
- Publicity
- Strategic Communications
- Program Management
- Hospitality
- Brand Development
- Negotiation
- Marketing Management
- Special Events
- Customer Service
- Community Outreach
- Team Leadership
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