Krishna Boppana

GVP @Zeta Global | Technology and Product | Adtech | AI | Healthcare

Role
Group Vice President at Zeta Global
Location
Boston, MA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Krishna Boppana

Technology and product leader with 20+ years of experience driving innovation across Healthcare and AdTech. As Group Vice President of AdTech at Zeta Global, I lead end-to-end DSP, SSP, LiveIntent\'s SSP and DSP platforms, partnering closely with product and business teams to deliver measurable outcomes. I bring deep expertise in AI and NLP to modernize platforms, accelerate execution, and unlock new product capabilities. I’m passionate about building high-performing teams, fostering collaboration, and aligning technology strategy with business goals.

Experience

  1. Group Vice President

    Zeta Global

    Nov 2025 — Present · Boston, MA, US

    Marketing platforms are entering the same transition we’ve seen across other complex systems:From manual configuration → autonomous decisioningFrom static rules → learning systemsFrom channel-centric execution → unified intelligenceAt Zeta Global, my focus is on how AI-native platform architectures can make this shift real—responsibly, at scale, and with clear business impact.

Education

  • Massachusetts Institute of Technology

    Masters, Engineering & Management

  • Massachusetts Institute of Technology

    MS, Management and Engineering

  • Northeastern University

    M.S., Computer Science

  • Coursera

    Machine Learning

Skills

  • Product Marketing
  • Web Analytics
  • Machine Learning
  • Strategic Partnerships
  • Strategy
  • E-Commerce
  • Online Marketing
  • Online Advertising
  • Analytics
  • Business Strategy
  • Cloud Computing
  • Amazon Web Services (Aws)
  • Business Intelligence
  • Product Development
  • Data Science
  • Enterprise Software
  • P&L Management
  • Agile
  • Agile Methodologies
  • Management
  • Mobile Devices
  • Engineering Management
  • Hadoop
  • Rtb
  • Product Strategies
  • Product Management
  • Cross-Functional Team Leadership
  • Software Development
  • Python
  • Sem
  • Scrum
  • Leadership
  • Start-Ups
  • Software as a Service (Saas)
  • Digital Marketing
  • Search Engine Marketing (Sem)
  • Internet of Things
  • Apache Spark
  • VP of Engineeting
  • Big Data

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Krishna Boppana — Group Vice President at Zeta Global in Boston, MA, US | Unifers