Krishna Barfiwala
Analyst | Statistics | Data Science | AI | MS Data Analytics Engineering | MSc. Statistics
- Role
- Data Analyst at Gregory Welteroth Advertising
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Krishna Barfiwala
Data Analyst with 4+ years of experience using data to improve how businesses operate and…
Experience
Data Analyst
Sep 2024 — Present
Applied statistical modeling on sales data to surface key revenue drivers, steering a $2M budget shift toward high-impact channels• Executed A/B testing on product variants in Python, identifying top performers and improving conversion rates by 10%• Leveraged SQL to evaluate segmented spend and flag underperforming channels, driving a 12% reduction in acquisition cost• Built Alteryx apps and integrated Meta Ads API data to power automated Tableau dashboards, cutting reporting time by 70% and improving cross-channel consistency by 60%• Standardized 20 KPIs via 7+ reusable Alteryx templates, boosting the delivery of ad-hoc requests for stakeholders • Partnered with cross-functional business teams to refine data infrastructure and enabling strategic decision-making
Education
KC College
Bachelor's degree, Statistics
2016 — 2019
Northeastern University
Master's degree, Data Analytics Engineering
HVB Global Academy
ICSE-10
2004 — 2014
KC College
MSc Statistics, Statistics
KC College
HSC, Science
2014 — 2016
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