Krish Kapoor

About Krish Kapoor

At AIQuant, we\'re harnessing the power of AI, Blockchain, and Quantum Computing, to enable/accelerate digital transformation and equip businesses for what lies ahead. and as the Social Media Marketing Lead, my role is pivotal in building & amplifying this experience online. With an MBA specializing in Marketing from Xavier Business School and a strong foundation in content creation and inbound marketing, I\'ve successfully expanded our brand\'s digital footprint. Our approach isn\'t just about visibility; it\'s about crafting narratives that resonate, engage, and drive meaningful interactions. The strategies we\'ve implemented hinge on a rich tapestry of skills, from event marketing to data-driven social media campaigns. My commitment to strategic marketing is not only about building & enhancing our brand but also about empowering the voices of our clients and partners, ensuring that each digital touchpoint is an opportunity for growth and connection.

Experience

1. Social Media Marketing Lead

   AIQUANT Technologies

   Jan 2025 — Present · Kolkata, IN

   Spearheading the building & development of the marketing & branding functions from scratch. This journey involves establishing strategic initiatives, crafting impactful campaigns, and building a cohesive and dynamic team.In this role, I am focused on:~Setting clear marketing and branding goals aligned with our business strategy: Establishing objectives that drive brand awareness, lead generation, and customer engagement.~Conducting market research to understand our audience and competition: Analyzing market trends, customer needs, and competitor strategies to inform our marketing efforts.~Developing a comprehensive strategy for maximum visibility: Crafting a multi-channel approach that includes digital marketing, content creation, social media, and public relations to enhance our brand presence.~Recruiting and mentoring a talented team: Building a skilled and motivated team, providing guidance, and fostering a collaborative environment to achieve our marketing goals.~Implementing efficient processes and tools: Establishing streamlined workflows and leveraging marketing automation tools to enhance productivity and campaign effectiveness.~Monitoring performance metrics for continuous improvement: Using analytics to track our marketing initiatives\' success, identifying improvement areas, and making data-driven decisions.

Education

• Xavier Business School, St Xavier's University, Kolkata

  Master of Business Administration - MBA, Marketing

  2019 — 2021

• St. Joseph's College, Kolkata

  HS, Commerce

  2002 — 2015

• St. Xavier's College (Autonomous), Kolkata

  Bachelor of Commerce (BCom), Bcom

  2015 — 2018

• St. Xavier's College (Autonomous), Kolkata

  Bachelor of Commerce - BCom, Marketing