Krish Gupta

About Krish Gupta

I am an MBA Marketing student at BML Munjal University with a strong foundation in brand strategy, digital marketing, and B2C sales. My journey started with a BBA (Hons) from OP Jindal Global University, where I built sharp analytical thinking and a deep curiosity about consumer behaviour and market dynamics.During my internship at Younity, I executed end-to-end B2C marketing and sales campaigns for professional courses — generating high-quality leads, closing first conversions within 7 days, and driving a 15% conversion rate through 30+ live Q&A sessions with prospective customers. I also mentored 5 junior sales reps, which strengthened my ability to communicate strategy and lead by example.At Spectrum (Finance Intern), I managed 1,200+ financial entries using Tally ERP 9 and improved data reliability by 18% — an experience that taught me how data integrity directly fuels marketing performance analysis and business decisions.Beyond internships, I have led large-scale event and social media initiatives:• As QRT Head, I coordinated 10+ cultural events with 15+ vendors, cutting cost overruns by 20%.• Through club-led social media campaigns for child welfare, I generated likes and shares, boosted user interactions by 40%, and grew brand outreach by 15%.• Led influencer-backed campaigns that increased social media engagement by 35%.I am deeply interested in digital marketing, content strategy, performance analytics, and consumer psychology. I work with tools including Excel, Power BI, Canva, and Tally ERP to back every marketing idea with data.Currently seeking marketing internships or full-time opportunities where I can contribute to growth-driven campaigns, sharpen my strategic thinking, and create real business impact. Open to connect with marketers, brand strategists, and professionals across the industry.

Experience

1. Finance Intern

   Spectrum

   Jun 2023 — Present

   Managed 1,200+ financial entries using Tally ERP 9, designing 15+ stock group structures that streamlined ledger organisation and reduced data discrepancies by 18%, directly improving audit readiness and compliance standards.Improved overall financial data reliability by 18%, enabling more accurate marketing performance analysis and supporting data-driven strategic decisions across business units.Developed hands-on proficiency in accounting principles, financial transaction workflows, and ERP-based data management — building a strong analytical foundation for cross-functional business decision-making.

Education

• Modern Public School - Bhiwadi

  Till 10th class

• BML Munjal University

  Master of Business Administration - MBA

• O.P. Jindal Global University (JGU)

  Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services

  2021 — 2024