Kristen Estes

Director of Content Operations @ Creative Realities, Inc. | Turning Complex Multi-Site Digital Signage Deployments into Repeatable, Scalable Operations | PMP

Role
Director of Content Operations at Creative Realities, Inc
Location
Louisville, KY, US
LinkedIn followers
500 followers

About Kristen Estes

I’ve spent 8+ years at Creative Realities turning messy, complex digital signage deployments into structured, repeatable operations — and I’ve grown from project manager to director along the way.Right now, I lead enterprise-scale CMS migrations and platform deployments for national QSR, retail, and entertainment brands — projects spanning thousands of endpoints across hundreds of locations. I build the documentation, cross-functional workflows, and operational playbooks that make these rollouts actually work at scale. Before that, I ran the installation program that converted 1,500+ sites and endpoints to our CMS in 120 days.My background is in creative — video production, motion graphics, brand design — which means I bring a rare combination: I understand the content AND the systems it runs on. I can design a menu board and then build the operational framework to deploy it to thousands of locations.I’m PMP-certified and currently exploring AI certification to keep pushing how teams like mine work smarter. I’ve been using AI to accelerate documentation output — 130+ structured Confluence pages in a single month — and I think the intersection of operations, content, and AI is where the industry is heading.

Experience

  1. Director of Content Operations

    Creative Realities, Inc

    Apr 2026 — Present

Education

  • University of Louisville

    Bachelor of Fine Arts (B.F.A.) , Graphic Design

    2000 — 2005

Skills

  • Adobe Creative Suite
  • Adobe Premiere Pro
  • Graphics
  • Press Releases
  • Digital Media
  • Marketing
  • Marketing Strategy
  • Video
  • Graphic Design
  • Digital Marketing
  • Wordpress
  • Adobe Photoshop
  • Digital Photography
  • Advertising
  • Animation
  • Illustrator
  • Email Marketing
  • Social Media Marketing
  • Creative Direction
  • Illustration
  • Art Direction
  • Image Editing
  • Photography
  • Brand Development
  • Web Design
  • Indesign
  • Television
  • Corporate Identity
  • Adobe Illustrator
  • After Effects
  • Motion Graphics
  • Social Media
  • Blogging
  • Video Production
  • Video Editing
  • Multimedia
  • Premiere
  • Corporate Branding
  • Mac

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Kristen Estes — Director of Content Operations at Creative Realities, Inc in Louisville, KY, US | Unifers