Kris Leitner

About Kris Leitner

With 15+ years experience in retail branding, through multi-media touch points, bringing a proven knowledge of creative strategy, vision, communication, design and photography content creation and management.

Experience

1. Creative Director

   Ienjoy Home

   Jun 2019 — Present · Clearwater, FL, US

   Leads in the development of creative strategies and execution of clear, relevant content across all digital touch points including display ads, email marketing, social media marketing, and e-commerce listing content that serve our DTC and wholesale retail partners. Responsible for the creative budget, planning and execution of photo and video shoots. Creative directs private label branding, packaging and the product development and textile design.KEY PROJECTS:Digital, SEO, E-mail, Influencer, and Social Media MarketingResponsible for creating promotional and brand-aware display ads, digital banners and Facebook, Instagram, Tik Tok social content for our DTC brands and retail partners. Creates and schedules email campaigns and promotions for the Linens & Hutch brand.E-commerce Content Creation and Website DesignPlans, concepts and directs photo and video shoots. Owns creative budgeting. Responsible for content created via CGI for our retail partners including Amazon, Nordstrom, Nordstrom Rack, Dillard’s, Kohl’s, Walmart, Macy’s, Target, JcPenneys, Beall’s, and Wayfair. Brand visionary of our DTC Shopify website design. Wholesale Branding, Campaign and Product DevelopmentDevelops sales toolkits and presentations to procure new business channels. Develops private label branding, textile design and packaging for retailer partners. Fulfills production artwork for our international manufacturing partners.

Education

• Mount Mary

  Graphic Communications, Fine Art

Skills

• Photo Direction
• Photo Shoots
• Product Marketing
• Adobe Creative Suite
• Illustrator
• Art Direction
• Creative Direction
• Graphics
• Creative Strategy
• Brochures
• Photo Shoot Production
• Catalogs
• Concept Development
• Photography
• Brand Development
• Strategy
• Advertising
• Logo Design
• Brand Management
• Cross-Functional Team Leadership
• Packaging
• Marketing
• Fashion
• Photoshop
• Direct Mail
• Graphic Design
• Management
• Team Leadership