Kris Bahamondes
Advocacy Lead - Bacardí Agave Portfolio at TEAM Enterprises
- Role
- Advocacy Lead - Bacardi Agave Portoflio at TEAM
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Kris Bahamondes
Group advocacy director for the Bacardi spirits portfolio in the United States and Canada
Experience
Advocacy Lead - Bacardi Agave Portoflio
Sep 2021 — Present · Miami, FL, US
Developed and managing an advocacy program to drive visibility, rate of sale and trade affinity for Patrón, Cazadores and Ilegal in the most influential on premise accounts in the United States. Hired and manage a team of 18 Agave ambassadors, 2 National Patrón ambassadors and 1 seasonal Hamptons Patrón ambassador. Comprehensive program development, tracking and reporting to demonstrate commercial value and ROI. Working closely across various departments and agencies including Bacardi marketing and commercial teams across open, franchise and control markets, various distributor partners, media and event production agencies and other partners.
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