Kratik Jain

Senior Seo Analyst @Cyntexa

Jaipur, IN

Conducted website audits to improve website performance, enhance UI, and resolve technical issues, resulting in a 20% increase in engagement rates.• Strategized and deployed downloadable lead-generation resources, boosting sign-ups and driving a 45% increase in Marketing Qualified Leads (MQLs).• Executed competitor analysis to identify high-impact keywords, backlink gaps, and content opportunities, improving brand visibility by 55%.• Collaborated with content teams to develop topical clusters and integrate semantic keywords, building a strategic funnel to convert visitors into leads.• Created targeted Google Ads campaigns for staff augmentation services, achieving a 3.6% CTR and measurable conversion growth.• Built & led SEO teams, assisted them in strategising and executing, and performance tracking to drive potential outcomes.• Leveraging Google Analytics insights to double organic traffic through data-driven strategies.• Developed link-building strategies to earn high-value organic and PR backlinks.• Optimized landing page UX and CTR funnels through A/B testing, increasing targeted conversions by 15%.• Currently working on Generative Engine Optimization (GEO) to improve the brand visibility on AI results (Gemini, ChatGPT, Perplexity and others).

University of Rajasthan

Bachelor of Commerce - BCom, Business/Commerce, General