Jason Kramer

About Jason Kramer

Enterprise sales professional with 15+ years of experience driving growth across complex K–12 and higher education accounts, specializing in subscription-based digital platforms and long-term client partnerships.Experienced managing multi-year enterprise relationships and navigating complex, multi-stakeholder environments, with a consistent record of exceeding annual quota targets. Strong background in consultative, solution-based selling across full sales cycles—from prospecting and pipeline development through executive alignment and multi-department adoption.Skilled in ROI-focused conversations, driving platform adoption, and expanding account value through strategic engagement and customer success. Proven ability to build and maintain long-term partnerships that deliver measurable business impact in competitive EdTech and software environments.

Experience

1. Executive Sales Representative

   Bedford, Freeman & Worth Publishers

   Jan 2023 — Present

   Drive enterprise sales of digital learning platforms used by school districts to deliver course content, assignments, and performance analytics across multiple departments• Expand platform adoption by demonstrating instructional impact, workflow efficiencies, and insights into student performance• Manage enterprise pipeline and forecasting within Salesforce, maintaining disciplined territory strategy and account planning• Consistently exceed annual quota targets; FY24: 144% of goal (~$7M revenue); FY22: 106.3%; FY21: 139.9%($1.15M over goal); FY20: 100%• Lead consultative, solution-based sales cycles with executive stakeholders including superintendents, curriculum leaders, and IT leadership• Develop and maintain strong client relationships while driving recurring revenue and platform adoption

Education

• Indiana University Bloomington

  Bachelor of Arts (BA), Communications

  1998 — 2002

Skills

• Academic Publishing
• Sales Operations
• Online Advertising
• Integrated Marketing
• Digital Media
• Product Management
• Market Research
• Publications
• Marketing Communications
• Selling
• Creative Direction
• Advertising
• Magazines
• Marketing
• Online Marketing
• Content Development
• Marketing Management
• Sales
• Management
• Email Marketing
• Lead Generation
• Crm
• Digital Marketing
• Publishing
• Trade Shows
• Content Management
• Sales Presentations
• Books
• Social Media Marketing
• Salesforce.com
• Copywriting
• B2b
• Direct Marketing
• Online Publishing
• Content Strategy
• Marketing Strategy