Lisa Krallis
VP Biopharma Solutions @Charter Medical
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WORK HISTORY
VP Biopharma Solutions @Charter Medical
US
EDUCATION
Wake Forest University School of Business
MBA, Marketing
Thomas Jefferson University
BS, Textile Technology
SKILLS
ABOUT LISA KRALLIS
Executive/Market and Business Development Stategist with 20+ years of marketing, product development, and all aspects of commercialization for market-driven companies. Skilled at identifying and seizing market opportunities through segmentation and needs analysis. History of developing and launching new products and processes targeted at improving customer experience, customer profitability and market position. Record of taking ideas through inception, to market launch and profitability • Market segmentation and value proposition development • Marketing and Sales collaboration management• Innovative New product and Process Development• Directing product life cycle planning • Portfolio analysis and planning• Developing and leading high energy team initiatives• P&L Management • Pricing ManagementSpecialties: Inspiring loyalty while creating and leading high energy teams. Developing new markets and opportunities. Creating market driven strategies. Directing product life cycle planning. Strategic thinker with instincts for what will sell. Analyzing complex business problems and developing profitable solutions.
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