Mahesh Koukuntla

About Mahesh Koukuntla

AI Marketing Strategist | Transforming B2B Revenue Through Intelligent Automation | SaaS Growth Expert | Performance Marketing | ABM.With 19+, I specialize in driving business growth, scaling revenue, and building brand awareness through advanced digital marketing strategies. My expertise spans -()-(), 2, delivering measurable results and sustainable success: Designing and executing strategies to acquire, engage, and retain customers, driving exponential business growth: Leveraging data-driven insights and AI-powered tools to optimize campaigns, maximize ROI, and scale revenue. & : Crafting compelling narratives and multi-channel campaigns to elevate brand visibility and market positioning: Delivering high-impact campaigns across Google Ads, Bing Ads, Facebook, LinkedIn, and Display Networks-(): Targeting high-value accounts to drive B2B conversions and pipeline growth: Accelerating product launches and market penetration with precision and agility.2 : Addressing unique industry challenges to scale SaaS products effectively-Expertise in integrating CMS platforms (WordPress, HubSpot), CRM systems (Salesforce, Hubspot), Marketing Automation tools (Pardot, Hubspot), and analytics tools like GA4, GTM, Tableau, and Alteryx-Leveraging AI-driven insights to refine strategies, enhance decision-making, and deliver measurable outcomes. & -Lead cross-functional teams to achieve ambitious marketing goals and drive business growth-Skilled in vendor and stakeholder management, fostering collaboration for seamless execution-Driving CRO, CAC, ROAS, and LTV through innovative and data-backed strategies. & :Enhancing app engagement and promotion through targeted, growth-focused initiatives, scaling businesses by identifying growth opportunities and optimizing marketing funnels.Let’s connect to explore how we can elevate your digital marketing efforts, scale revenue, and build a powerful brand presence.

Experience

1. Head of Digital Marketing

   Loginsoft

   Sep 2025 — Present · Hyderabad, IN

   At Loginsoft, I lead the digital marketing function with a strong focus on building a scalable growth engine that supports our cybersecurity engineering, application development, and IT services business.My role is centered on connecting strategy with execution. I work closely with leadership, sales, and delivery teams to position Loginsoft as a trusted partner for global enterprises. From strengthening our brand presence to driving high-quality pipeline, I focus on creating meaningful impact across every digital touchpoint.Key areas I drive:• Building and executing end-to-end digital growth strategies aligned with business goals• Scaling organic traffic through SEO, technical content, and thought leadership in cybersecurity and engineering services• Improving website experience, conversion journeys, and chatbot engagement to turn visitors into opportunities• Leading content, performance marketing, and marketing operations to support demand generation• Positioning Loginsoft’s expertise in threat intelligence, security research, SIEM, integrations, and engineering services across digital channels• Creating strong alignment between marketing and sales to accelerate pipeline and revenue contributionWith 18+ years in digital marketing, I bring a hands-on, data-driven approach combined with a deep understanding of B2B buyer journeys. At Loginsoft, my focus is simple: build visibility, earn trust, and drive consistent growth.

Education

• The Wharton School

  PROFESSIONAL Marketing Analytics, Business Analytics

  2017 — 2017

• Jawahar Navodaya Vidyalayas

  10th Central board of Secondary Education, 10th

  1998 — 2003

• Osmania University

  Bachelor of Science (B.Sc.), Computer Science

  2007 — 2010

• Indian School of Business

  Digital Mraketing& Social Media, Online Marketing

  2017 — 2018

• Sri Chaitanya College of Education

  10+2, MPC

  2003 — 2005

• Indian School of Business

  Executive MBA, Digital Communication and Media/Multimedia

Skills

• Social Bookmarking
• Landing Page Optimization
• Brand Management
• Doubleclick Digital Marketing
• Online Research
• SEO
• Digital Marketing
• Yahoo Search Marketing
• Search Advertising
• Real Time Bidding
• Google Adwords
• Google Website Optimizer
• Search Engine Optimization
• Adverting
• Social Media Marketing
• Radian6
• Link Building
• Online Lead Generation
• Local Business Listing
• Keyword Research
• Team Management
• Competitive Analysis
• Online Advertising
• Conversion Optimization
• Keyword Ranking
• Web Analytics
• Ppc Bid Management
• Google Webmaster Tools
• Brand Development
• Online Marketing
• Affiliate Marketing
• Online Brand Building
• Viral Marketing
• Google Adsense
• Search Engine Optimization (SEO)
• Google Analytics
• Online Reputation Management
• Traffic Management
• Ppc
• Pay Per Click (Ppc)