Kortney Phillips
Demand Generation & Growth Marketing Leader | Turning complex data into marketing people actually understand
- Role
- Marketing Manager at Wherescape Data Automation
- Location
- State College, PA, US
- LinkedIn followers
- 500 followers
About Kortney Phillips
Marketing professional with 13+ years of experience building demand generation programs for complex technology companies.Most of my work sits at the intersection of marketing, sales, and product — turning complicated data into marketing people actually understand and campaigns that resonate with technical audiences.At WhereScape, I work across global marketing initiatives including digital campaigns, events, webinars, lifecycle marketing, and partner programs. A big part of my role is helping connect strategy with execution and making sure marketing efforts support long enterprise buying cycles.I enjoy building programs that scale, improving how marketing and sales work together, and bringing a little clarity (and occasionally humor) to industries that tend to take themselves very seriously.If you’re working on something interesting in data, analytics, or enterprise technology, I’m always happy to connect.
Experience
Marketing Manager
Oct 2023 — Present
In my role as Marketing Manager at WhereScape, I am part of a dynamic and collaborative team pushing the boundaries of email marketing, content creation, webinars, events, and lead generation strategies. I assist in enhancing our SEO and PPC efforts and contribute to web development initiatives that elevate user experience and drive conversions.Key Collaborative Endeavors:Design and execute email marketing campaigns that resonate with our audience, drawing on team creativity and data-driven insights.Curate a compelling content and blog strategy, harnessing collective expertise to optimize for search engines and reader engagement.Collaborate on PPC campaigns, aligning cross-departmental visions to maximize reach and impact.Work closely with the web development team to refine our digital landscape, ensuring it reflects our commitment to innovation and user-centric design.I am passionate about leveraging data-driven insights to optimize marketing efforts and amplify our brand\'s voice across all platforms. At WhereScape, I collaborate with cross-functional teams to ensure our marketing initiatives are innovative, impactful, and aligned with our company’s vision for the future of data management.
Education
Penn State University
Bachelor of Science - BS, BioBehavioral Health
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.